Market Research

Putting in time, effort, and financial investment can aid business owners in learning a great deal about the market they wish to serve. Here’s an action plan for ensuring business continuity.

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Hoping To Make More Sales?

Make Informed Business Decisions

Taking market research away from the equation results in the failure of marketing strategies.

We offer research services that ensure you’re familiar with the industry's secrets, which help you shoot up to the top of the market in no time. Additionally, we connect you with relevant businesses for collaborations and extensive learning of what your competitors do to align activities.

Everything You         Need to Know!

Everything You Need to Know!

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The biggest mistake any business owner can make is underestimating how competitive the marketplace is. To ensure business continuity, you want to know exactly what your consumers want in your products and services.

market research

Gaining Insights

What products are you launching? What are the specifications of this product: color/material/size? Who is the target audience for this product? How should this product be marketed to your target audience?

As a business owner, you’re likely to face several pressing questions which cannot be answered without insights into the market. Our market research experts not only answer your queries but also assist you through real, informed, and wise decision-making.

Research Methods

Our research methods are intended to capture the gist of market trends for our clients. We utilize a combination of the following three methods for comprehensive insights and valuable problem-solving competence:

  1. Computer-Assisted Personal Interviewing (CAPI)
  2. Computer-Assisted Telephonic Interview (CATI)
  3. Computer-Assisted Web Interviewing (CAWI)
market research
market research

Brand Health Check

Market research services offer an efficient approach for checking up on your brand’s health status. This analysis helps you decide whether you should consider rebranding or deducing a method for remaining a part of your customer’s memories.

User-Friendly

At Sybrid, we offer our clients multiple user-friendly market research methodologies that they can utilize even with little to no coding knowledge. This is a robust measure for client satisfaction parameters as it offers insights on the staff, consumer complaints, pricing, performance, and how well the product or service compares with competitors in the marketplace.

market research
market research

Mystery Caller

As a part of our automated services, we’ve modified the mystery shopper technique. This effective quality control method requires us to test your agents; a trained shopper makes a call to judge whether or not the agent’s performance can be deemed satisfactory. The results are presented in the form of automated audio recordings, performance tracking reports, and satisfaction scores to make amendments to the business model if needed.

Surveys

One critical aspect of market research is surveying consumers to analyze consumer behavior trends. Sybrid’s market research team conducts surveys that explore an array of platforms. Later, using diverse statistical methods, the data is extensively studied to derive trends. Additionally, the results are entered online for convenient data entry. To ensure data reliability, we make use of the following methods:

  1. Computer-Assisted Personal Interviewing (CAPI)
  2. Computer-Assisted Telephonic Interview (CATI)
  3. Computer-Assisted Web Interviewing (CAWI)
market research
Crafting Best-In-Class Experiences

Trusted By Industry Leaders

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Our End-To-End Solutions Can Help Companies Eliminate Redundancies and Generate Greater Revenue

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